Apple's recent ad for the iPad Pro, titled "Crush!", aimed to showcase the device's power by depicting a hydraulic press smashing everything from paintbrushes to trumpets. But instead of sparking excitement, it sparked outrage. Critics slammed the ad for its violent imagery and its implication that technology replaces, rather than enhances, creativity.
Tag: management
4 ways businesses can cope with Global Economic Uncertainty
Once again the world is descending into chaos. This is affecting the international business market and we are slowly moving towards global economic uncertainty. It is already tough enough for businesses to survive and thrive in a highly digitized and competitive market. How are they supposed to cope with the tremors that have been continuously shaking the global economy since the advent of the COVID-19 pandemic? It is just one thing after another. But here are a few tips that can help your business surf safely through the uncertainty.
Getting an ungettable client
The story of an underdog that entered a highly entrenched industry, sold to the toughest clients (repeatedly!), revolutionized the old and rigid business model, won legal fights against the industry giants and dominated the market.
Unexpected strikes and Zoom rises: The importance of having a backup strategy
When the Covid-19 pandemic isolated us, it was Zoom that brought us together. The sudden popularity of the video conferencing app was as unexpected as the advent of the virus. It created various problems for the company. But Zoom had a strategy in place to surf through uncertainty safely. Read the article to know more.
The Cautionary Tale: How Ford’s one-size-fits-all strategy backfired?
Ford’s Edsel campaign was one of the biggest business adventures in the world. Although it was a failure, it became an epic tale of Wall Street. There are many reasons for this.
Meta’s strategy for quickly gaining and retaining millions of users
Thread's user sign-up strategy and how it retains its users hints at what is the future of social media platforms going to look like.